Privacy Policy

This Privacy Policy explains how J Parker Digital ("we," "us," or "our") collects, uses, and protects your personal information. This policy applies to your use of our website at Jparkerdigital.com.

Who We Are
Business Owner: J Parker Digital

Contact Information: hello@jparkerdigital.com

We are committed to respecting your privacy and protecting the personal information you share with us.

What We Collect & Why

We collect information to provide and improve our services, communicate with you, and deliver effective marketing. We collect information in two ways:

A. Information You Provide Directly

When you fill out a contact form, book a consultation, or otherwise communicate with us, we collect the personal information you provide, such as your name, email address, phone number, and any other information you choose to share.

B. Information We Collect Automatically

As you navigate our website, we use automated technologies to collect certain information about your device and browsing actions. This includes:

Device and Usage Data: Your IP address, browser type, operating system, referral URLs, and pages viewed on our site. We use this to maintain the security of our site and to understand how visitors use it.

Data from Cookies and Tracking Technologies: We use technologies like cookies, web beacons, and pixels to analyze site traffic, enhance your experience, and for advertising purposes.

Advertising and Marketing Data: When you arrive at our site from an advertisement, we collect information to measure the ad's performance. This includes advertising click identifiers (such as Google Click ID "gclid" or Facebook Click ID "fbclid") and UTM parameters (which tell us the specific ad campaign that brought you to us).

Important: Linking of Data

When you submit a form on our website, we link the personal information you provide (e.g., your name and email) with the Advertising and Marketing Data we collected automatically. This allows us to understand which advertisements lead to customer inquiries and to measure our return on investment.

How We Use Your Information

We use your personal information to:

Provide, maintain, and improve our services and features.
To measure and analyze the effectiveness of our advertising campaigns.
Communicate with you about our services.
Process transactions and fulfill your requests.
Personalize your user experience.
Detect and prevent fraudulent activities.
To deliver targeted advertising to you on third-party platforms like Google and Facebook (also known as "retargeting").
To create "Custom Audiences" and "Lookalike Audiences" for our marketing efforts, which allows us to reach you and others like you with relevant advertising on third-party platforms.
Send you promotional and informational content (you can opt out at any time).

Selling Personal Information:

Sharing and Disclosure of Your Information

We do not sell your personal information in the traditional sense of the word. However, we do share information with trusted third parties as described below:

Service Providers: We share information with third-party vendors who assist us in operating our business (e.g., website hosting, payment processing, email services). These providers are contractually prohibited from using your data for any other purpose.

Advertising and Analytics Partners: We share information collected via tracking technologies with our partners, specifically Meta (Facebook) and Google, for the advertising and analytics purposes described in the "How We Use Your Information" section. This activity may be considered a "sale" or "sharing" of personal information under certain privacy laws. You have the right to opt out of this sharing (see "Your Data Protection Rights" below).

Legal Requirements: We may disclose your information if required to do so by law or in response to a valid legal request.

Payments & Data Security
Payments: We use a secure, third-party payment processor to handle all transactions. We do not store your credit card or other financial details on our servers. All payment information is securely processed and managed by our payment processor.

Data Security: We take reasonable measures to protect your personal information from unauthorized access, disclosure, or modification. However, no method of transmission over the internet or electronic storage is 100% secure.

Cookies & Advertisements

Your Choices and Control Over Your Information

We believe in providing you with meaningful control over your data.

Cookie Controls:

Non-essential cookies and trackers are not deployed on our site without your consent. You can manage your preferences at any time through our cookie consent banner or by clicking the "Manage Cookie Settings" link in our website footer.

Opting Out of Targeted Advertising:

You can opt out of interest-based advertising from many third-party ad networks through tools provided by the [suspicious link removed] and the Digital Advertising Alliance (DAA). You can also manage your advertising preferences directly with Google and Facebook through their respective ad settings.

Email Communications: You can opt out of receiving promotional emails from us by following the "unsubscribe" link included in every email.

Data Retention

We retain your personal information only for as long as is necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal information.

For Residents of California (under CCPA/CPRA): You have the right to:

Know what personal information we collect, use, and disclose.
Delete your personal information, subject to certain exceptions.
Correct inaccurate personal information.
Opt-Out of the Sale or Sharing of your personal information. As described above, we "share" data with advertising partners. You can exercise this right by clicking the "Do Not Sell or Share My Personal Information" link in our website footer and by enabling the Global Privacy Control (GPC) signal on your browser.

For Residents of the European Economic Area (EEA), UK, and Switzerland: You have the right to:

Access your personal data.
Rectify inaccurate personal data.
Erase your personal data.
Restrict the processing of your personal data.
Data Portability of your personal data.
Object to the processing of your personal data. Our legal basis for collecting and using the personal information described above will depend on the information concerned and the specific context. For marketing and advertising purposes, our legal basis is your consent.

How to Exercise Your Rights: To exercise any of these rights, please contact us at hello@jparkerdigital.com. We will respond to your request in accordance with applicable law.